At the Grape Festival
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Grape Festival 0:08Costume groups
Costume groups gather in the town centre.
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Grape Festival 0:08Brass band
A brass band in traditional dress lines up.
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Grape Festival 0:08Concert in front of the Kurhaus
Music on the square in front of the Kurhaus.
Grape Festival 2026: 16–18 October
- Fri 16.10., 7 pm: anniversary evening “140 years of the Grape Festival” in the Kursaal (free admission, registration required)
- Sat 17.10.: music and dancing on the squares in the town centre
- Sun 18.10., 2.15 pm: grand parade from the Vinschgau gate along Rennweg, Freiheitsstraße, Piazza della Rena and the Passer promenade to Piazza Terme
- Free admission to all events
If you manage to get a good place along the route of the procession, you can expect a joyful, colorful and very traditional experience. The farmers, who give thanks for the successful harvest on this occasion, have always been joined by the tourists, as the said Grape Festival Merano promises full beds for the whole weekend in the middle of the golden Merano autumn.
Impressions
At first, you might shake your head at the 20,000 or so visitors lining the streets along the procession, but you'll soon learn better: the procession lasts over an hour, with 43 different bands, floats, rifle and traditional costume associations forming a great mix of music and folklore while the enthusiastic crowd claps, waves and pulls out their camera phones.
If you want to have a clear view of the parade, you should arrive in time at Rennweg or Freiheitsstrasse. The front row is very much in demand!
Info
The Merano Grape Festival takes place every year on the 3rd weekend of October.
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